Practice area landing pages
Each practice area gets its own deep page โ proper schema, focused content, internal linking.
Legal services are some of the highest-intent searches on Google. People searching "personal injury lawyer near me" are ready to call right now. Your job is to be the result they click. Our job is to make sure that's you.
Legal keywords are some of the most expensive on Google. Without organic ranking, you're trapped in paid-only that bleeds budget.
Generic "Practice Areas" page with one paragraph per specialty. Specialists win โ with Google and with prospects.
Bar association rules. Need to build trust through specificity, credentials, and case-type focus โ not just "what clients say."
Reviews allowed in most jurisdictions with proper disclaimers. The gap compounds.
Generalist agencies treat every client the same. We've done enough lawyers & law firms work to know what's different about your industry โ and we structure the work around those differences.
Each practice area gets its own deep page โ proper schema, focused content, internal linking.
Google Screened verification including bar membership. Full documentation handled.
No "guaranteed wins." No specific case-value claims. Compliant copy that still converts.
Justia, Avvo, FindLaw, Martindale-Hubbell โ legal-specific directories matter more than generic ones.