Service + insurance schema
Dental-specific MedicalProcedure schema that helps rank for "dentist that takes [insurance]" queries.
For dental practices, local search is the entire game. Almost no one drives across town to a dentist they saw on Instagram โ they Google, they look at the 3-pack, they pick one of the top three. If you're not in those three, you're not in the running.
Some days top 3, some days page 2. Schema gaps, weak citations, or competitor outpacing you on reviews.
Patients filter by insurance. Generic "We Accept" lists without schema lose to practices that have insurance pages dialed in.
Dental anxiety is real. A 60-second office video on the homepage converts dramatically better than stock photos.
Without surfacing your care quality, the loud minority controls your profile.
Generalist agencies treat every client the same. We've done enough dentists & dental practices work to know what's different about your industry โ and we structure the work around those differences.
Dental-specific MedicalProcedure schema that helps rank for "dentist that takes [insurance]" queries.
General, cosmetic, pediatric, ortho โ each gets its own landing page with proper schema.
No third-party tracking on appointment forms. Privacy-first by default.
Post-appointment requests timed for when patients are happiest โ right after care, not 3 weeks later.